High Road Training Partnerships - Film & Digital Media

ECONOMIC OPPORTUNITY

County Spending Category

2.3 Employment Opportunities for Workers and Youth

Federal Expenditure Category

Assistance to Unemployed or Undermployed Workers (e.g. job training, subsidized employment, employment supports or incentives)

Project Launch Date

03/31/2022

Anticipated End Date

07/31/2023

Project Contacts

Indicators & Metrics to Date

  • Number of Workers Enrolled in Sectoral Job Training Programs
    59
  • Number of Workers Completing Sectoral Job Training Programs
    59
  • # of new partners willing to provide paid internships
    21
  • # of youth introduced to different career pathways within film & digital media industry
    301
  • # of youth received career exploration opportunities
    36
  • percentage of priority population served
    100
  • average/ median wage achieved in placed employment
    21.22
  • LEVEL 5: # Of Youth Placed in Film & Digital Media Industry Pre-Apprenticeship Program
    13
  • LEVEL 3: # Of Youth Completed Film & Digital Media Industry Job Readiness Training
    45
  • LEVEL 4: # Of Youth Who Participated in Film & Digital Media Industry Paid Internship
    32

Populations Served

  • Systems Impacted Individuals
  • Systems Involved Individuals
  • People Experiencing Homelessness
  • Other

Project Description

During the COVID-19 pandemic, businesses in the Film and Digital Media industry businesses were all but shuttered and operations ceased for many. As production sets begin to re-open, Los Angeles County residents have an opportunity to seek employment in this industry. The Film and Digital Media Career Pathway Program is designed to expose and connect youth to career pathways and internships and/or jobs in the film and digital media industry. The program will use our America’s Job Centers of California (AJCCs) to recruit youth participants for internships and pre-apprenticeship training. This program provides at least 20 youth, largely from communities most impacted by the pandemic, with industry exposure, skills training, and work-based learning through paid internships and apprenticeship pathways with film and digital media employers. The Film and Digital Media Career Pathway Program will result in employers being able to hire a much needed and qualified talent as the industry and production sets reopen.

Goals & Objectives

Goal Description The primary goal is to assist historically underrepresented populations to gain access to the Film & Digital Media Industry. The program will provide participants with soft-skills development, career exposure, earn and learn, as well as internships with industry partners. Participants that do not receive placements continue to receive job placement assistance as well as assistance with applying to additional opportunities within or outside of the program, such as additional training or certification programs.

Objective Description This level provides at least 300 youth with career exposure opportunities including, but not limited to, job descriptions in the film & digital media industry, access to sector related career fairs, company tours and/or worksite visits, and guest speakers in the sector.

Activity Description Provide career exposure opportunities including, Virtual or in person webinars, access to sector-related career fairs, company tours and/or worksite visits, and guest speakers in the sector.

Indicators

# Type Name Baseline Target
7 Service Delivery # of youth introduced to different career pathways within film & digital media industry 225.00 300.00

Activity Description Outreach to over 500 youth by continuously marketing the webinar series over its seven-week course through various County channels such as social media, email blasts, and AJCCs. Similarly, partner with different County departments to ensure a broader range of outreach, such as presenting at meetings as requested with departments that include DPSS, DCFS, and DAC. Outreach to additional youth populations by utilizing Venice Arts’ established network of partners and students.

Indicators

# Type Name Baseline Target
7 Service Delivery # of youth introduced to different career pathways within film & digital media industry 225.00 300.00

Objective Description This level provides at least 30 youth in targeted populations with more in-depth career exploration throughout several events across Los Angeles County, including, but not limited to Immersive workshops, where participants learn about design, communication, and workplace culture in the sector. Job shadowing opportunities; and Coaching and/or mentorship by sector professionals.

Activity Description Provide more in-depth career exploration i.e., Job shadowing opportunities, Coaching, and/or mentorship by sector professionals in several events across Los Angeles County. Develop and provide workshops and webinars that allow participants to understand fundamental industry methods. Market Level 2 to the 300+ Level 1 participants during the Level 1 webinar series

Indicators

# Type Name Baseline Target
9 Program Outcome # of youth received career exploration opportunities 22.00 30.00

Activity Description Market Level 2 through various County channels such as social media, email blasts, and AJCCs. Similarly, partner with different County departments to ensure a broader range of outreach, such as presenting at meetings as requested with departments that include DPSS, DCFS, and DAC. Outreach to additional youth populations by utilizing Venice Arts’ established network of partners and students.

Indicators

# Type Name Baseline Target
7 Service Delivery # of youth introduced to different career pathways within film & digital media industry 225.00 300.00

Objective Description This level provides at least 30 youth in targeted populations with hard skills training specific to the sector, participant engagement in soft skills, including but not limited to sector-recognized computer programs, hands-on training with equipment or technology, practical application of theories, in addition to Sector-recognized programs and/or certifications and job readiness training. This level will prepare participants with the necessary skills and knowledge to succeed in an internship and/or job within the film and digital media industry.

Activity Description Provide youth with 160 hours of hard skills hands-on training to prepare participants with the necessary skills and knowledge to succeed in an internship and/or job within the film and digital media industry. Market Level 3 to the 300+ Level 1 participants and 30 Level 2 participants during Level 1 webinar series and Level 2 workshops.

Indicators

# Type Name Baseline Target
55 Number of Workers Enrolled in Sectoral Job Training Programs

Activity Description Market Level 3 through various County channels such as social media, email blasts, and AJCCs. Similarly, partner with different County departments to ensure a broader range of outreach, such as presenting at meetings as requested with departments that include DPSS, DCFS, and DAC. Outreach to additional youth populations by utilizing Venice Arts’ established network of partners and students.

Indicators

# Type Name Baseline Target
7 Service Delivery # of youth introduced to different career pathways within film & digital media industry 225.00 300.00

Objective Description This level provides at least 20-30 youth in the targeted population with employers for internship openings at respective establishments within the film and digital media industry and communicate expectations for a meaningful internship opportunity. Internships will provide hands-on experience with widely accepted sector equipment or technology, sector-recognized programs, and practical application of training. Internships shall also include at least 80 hours of work experience over two (2) months but do not exceed 160 hours over six (6) months.

Activity Description Provide PAID internships/Work Experience within the film and digital media industry. Internships shall include at least 80 hours of work experience. Venice Arts will review participant applications and provide application assistance as needed.

Activity Description Connect and engage with at least 10 employers to host the internship placements. Outreach to at least 30 industry partners outside of those who participated or expressed interest in the first year of the program to emphasize the benefit of hosting program participants as interns to gain additional commitments to host. Continue conversations started during the first year with industry partners to emphasize the benefit of hosting program participants as interns.

Indicators

# Type Name Baseline Target
5 Service Delivery # of new partners willing to provide paid internships 7.00 10.00

Objective Description This level provides at least 12-15 youth in the targeted population with pre-apprentice training employers for internship openings at respective establishments within the film and digital media industry and communicate expectations for a meaningful internship opportunity. Internships will provide hands-on experience with widely accepted sector equipment or technology, sector-recognized programs, and practical application of training. Internships shall also include at least 80 hours of work experience over two (2) months but do not exceed 160 hours over six (6) months. Develop pre-apprenticeship curriculum. Recruit and provide pre-apprentice training to cohorts comprised of 12-15 students.

Activity Description Provide Pre-Apprenticeship training within the film and digital media industry to prepare participants for easy transition into permanent employment. Outreach to at least 100 youth to obtain the 12-15 participant cohort by marketing the pre-apprenticeship program through various County channels such as social media, email blasts, and AJCCs. Similarly, partner with different County departments to ensure a broader range of outreach, such as presenting at meetings as requested with departments that include DPSS, DCFS, and DAC. Outreach to additional youth populations by utilizing Venice Arts’ established network of partners and students.

Indicators

# Type Name Baseline Target
55 Number of Workers Enrolled in Sectoral Job Training Programs

Outcome Description Provide information to at least 300 youth with career exposure opportunities to different career pathways including, but not limited to, job descriptions in the film & digital media industry, access to sector related career fairs, company tours and/or worksite visits, and guest speakers in the sector.

Indicators

# Type Name Baseline Target
7 Service Delivery # of youth introduced to different career pathways within film & digital media industry 225.00 300.00

Outcome Description Providing information to at least 30 youth about more in-depth career exploration events in the targeted populations.

Outcome Description Provide skills training to at least 30 youth in the targeted populations to provide skills necessary to succeed in an internship and/or job within the film and digital media industry.

Indicators

# Type Name Baseline Target
2 Program Outcome LEVEL 3: # Of Youth Completed Film & Digital Media Industry Job Readiness Training 25.00 30.00

Outcome Description Connect at least 20 of the 30 trained youth to internships and/or jobs within the film and digital media industry.

Indicators

# Type Name Baseline Target
1 Program Outcome LEVEL 4: # Of Youth Who Participated in Film & Digital Media Industry Paid Internship 15.00 20.00

Outcome Description Train and prepare youth for entry-level+ positions in the film & digital media industry through pre-apprentice training from employers immersive hands-on training curriculum. Provide supportive services to the program participants throughout the training and work components to ensure participation across levels of programming, persistence in programming, and internship and employment success in the field.

Indicators

# Type Name Baseline Target
3 Program Outcome LEVEL 5: # Of Youth Placed in Film & Digital Media Industry Pre-Apprenticeship Program 8.00 12.00
55 Number of Workers Enrolled in Sectoral Job Training Programs
56 Number of Workers Completing Sectoral Job Training Programs

Outcome Description Film and digital media businesses build a diverse workforce, reflective of the diversity of LA County residents. The industry also drives equitable recovery and inclusive growth. Finally, change the overall demographics of the Film & Digital Media Industry to be more representative of the overall population.

Indicators

# Type Name Baseline Target
13 Program Outcome percentage of priority population served 85.00 100.00
56 Number of Workers Completing Sectoral Job Training Programs

Outcome Description